March 23, 2007, Newsletter Issue #57: Higher Prices Alternatives Means More Carpet Sales

Tip of the Week

As times change, so do the popular styles of the day. Today, with everyone and their mother looking to put in hardwood or laminate wood flooring, retail outlets and manufacturers are doing whatever they can to drive up carpet sales. This often translates into a reduction in prices and even providing free installation on most carpet sales. When remodeling or refinishing a home or office, people usually find that the price of flooring varies greatly based on what material they choose. The inevitable finding of this is that carpet is usually the lowest cost and most reliable option. The higher costs of tile, laminate, or wood flooring has driven up carpet sales for almost every manufacturer. With such benefits and savings available, it is hard for us, the average consumers, to turn anywhere else but to carpet for our flooring solution. This is fine by many of us who prefer the feel of carpet over other materials either way. However, one cannot overlook the impact that high priced alternatives have on the number of carpet sales.

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